Celia has never judged a competition, spoken at a conference or won an award. No one is clamouring for her professional palate. She's never been a sommelier - or even been trusted to serve drinks in her waitress days given a nasty habit of dropping trays of G&Ts. She's not an MW, and has no plans to be; the diploma is bad enough. Her 9-5 is content creation for food, drink and lifestyle brands and publications, which happily involves a large proportion of time spent on Instagram. Her sole credentials? Surviving half a decade with Majestic Wine and drinking more than is medically recommended for someone of her size.
23rd Jul 2018 in Articles
With the country sweltering through a heatwave, work sludges onwards towards August. Through an endless relay of ‘Out Of Office’ auto-responses, there’s only one thing everyone’s mind: holidays, and all that they symbolise.... Read more
28th May 2018 in Articles
Feminism is the watch-word du jour, and not just among women of a certain age and political inclination. The drive for gender equality, and, more saliently, accountability, had ‘feminism’ named 2017’s word of the year. There’s... Read more
29th Mar 2018 in Articles
Marketeers have referred to 2018 as the year of the influencer – and it surely will be for sectors which have clearly defined the distinction between celebrity and social media influencer. I don’t believe that wine is one of those sectors.... Read more
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